OTP (One-Time Password) validation is mandatory for Adukale Coins redemption and sign-up for several reasons:

Security: Ensures that only the rightful user can redeem coins or sign up, protecting against unauthorized access.

Fraud Prevention: Minimizes the risk of fraudulent activities and misuse of the loyalty program.

Verification: Confirms the authenticity of the user's mobile number, ensuring accurate and valid user information.

User Accountability: Associates transactions and sign-ups with a verified mobile number, making tracking and managing user activity more reliable.

Enhanced Trust: Builds trust with customers by demonstrating that their security and privacy are priorities for Adukale.

NOTE: Adukale will never ask customers for their bank OTP or any other validation OTP, except for the Adukale Loyalty Program validation.

Adukale values customers' personal information and ensures it is not shared with any third parties.